ROAD FC kicks off Hunan TV partnership with reality series plans, Changsha event
ROAD FC kicks off Hunan TV partnership by outlining plans, announcing ROAD FC 032 in Changsha.
25 March, 2015 - On 22 March, 2016, ROAD FC CEO Jung Moon-Hong attended a meeting with Hunan TV Deputy Editor-in-Chief Sun Jianping, General Manager Wang Pingbo and other top level executives to discuss and launch the new partnership.
During their in-depth exchanges, both agreed to work together to open a new sports and entertainment cross-border cooperation, to build Asia's sports entertainment industry's top brands.
The partnership with Hunan TV will encompass a broad variety of issues. It will enhance the production level of ROAD FC events, promote event brand communication, create a phenomenal reality show, carry out charitable actions, and include many other aspects of the depth of cooperation.
ROAD FC CEO Jung stated,
“ROAD FC has a positive social mindset and high energy in its approach to events, and Hunan TV reflects enthusiasm and promotes positive energy. The ROAD FC and Hunan TV partnership is built on cooperation and a desire to build. Together we will create amazing sports entertainment.”
Hunan TV General Manager Wang stated,
“The utmost priority is to jointly build mixed martial arts events with the core being international entertainment sports; it is an integrated platform to achieve a win-win situation for the brand value of both ROAD FC and Hunan TV.”
ROAD FC 032 will be held in Hunan's capital city of Changsha on 25 June, 2016. Owing to the partnership with Hunan TV, ROAD FC 032 is expected to be a festival of stars – not only fighters, but celebrities and entertainers as well.
Prior to this event, Xiaomi ROAD FC 030 will take place on 16 April in Beijing, China, and ROAD FC 031 will take place on 14 May in Seoul, South Korea.
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About ROAD Fighting Championship
The sport of MMA is booming in South Korea, and behind the incredible growth is ROAD FC. As this new era of Mixed Martial Arts begins, ROAD FC is committed to creating more opportunities for fighters in growth, experience, and support. The amateur and semi-pro Central and Into Leagues provide a structured, safe, and competitive atmosphere for beginning fighters. The Young Guns undercard series brings these up and coming fighters into the spotlight as professionals.
ROAD FC events are held in major cities across Korea, Japan, and soon China featuring the most exciting and well-recognized Korean and international MMA fighters. ROAD FC events are broadcast live and delay in Korea on SuperAction, internationally on KIX, and streamed live internationally on Epicentre.tv. The full archive of ROAD FC events are available on demand in China on Xunlei KanKan and scheduled to air on The Fight Network in Canada.
Xiaomi Inc. is a privately owned Chinese electronics company headquartered in Beijing, China, that is the world's 3rd largest smartphone maker. Xiaomi designs, develops, and sells smartphones, mobile apps, and related consumer electronics. Since the release of its first smartphone in August 2011, Xiaomi has gained market share in mainland China and expanded into developing a wider range of consumer electronics, including a smart home device ecosystem. The company's founder and CEO is Lei Jun, China's 23rd richest person according to Forbes. The company sold over 60 million smartphones in 2014.
About Hunan TV
Hunan TV is a provincial satellite TV station in China. It launched in January 1997 and is currently China's second-most-watched channel, second only to CCTV-1, owned by China Central Television, although Hunan STV occasionally overtook CCTV-1 in ratings. Hunan TV's signal covers most of China, including Macau, Hong Kong, Taiwan and overseas as (Hunan STV World) in North America, Japan, Australia, Europe and other countries.